I am delighted to announce that Lanvin will be the next designer to collaborate with H&M! Lanvin is definitely one of the most influential fashion brands of this century. Designed by both Alber Elbaz and Lucas Ossendrijver, the collection (women and men wear) will be in worldwide stores on November 23. Other great fashion houses that collaborated with H&M count Karl Lagerfeld and Stella McCartney.
Both brands wanted to focus more on H&M becoming glamorous rather then Lanvin going public. Lanvin will definetly bring a modern and French luxurious style to H&M. You can definitely see the designer’s style in this collection. Such pieces will include Lanvin’s signature looks: asymmetric necklines; ruffles; flattering and feminine silhouettes; nice cuts and tailoring.
I am so excited for this collection. Lanvin’s look with H&M’s price tag, what more can we ask!?
Stay tuned for a special film that reveals this collection. The film will be launched on November 2, 2010. Can’t wait!
Source:
H&M. “Lanvin to design exclusive collection for H&M this Autumn”: http://www.hm.com/ch/investorrelations/pressreleases/__prfashion.nhtml?pressreleaseid=1081. (Page consulted on October 27, 2010)
Vogue. “The Big Preview”: http://www.vogue.co.uk/news/daily/101019-lanvin-for-hm-preview.aspx. (Page consulted on October 27, 2010)
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